Student Solution

-->

"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

1 University

1 Course

1 Subject

Download Solution

Related Solution

Discussion 4_1656589...
I think people should respectfully agree or disagree about how women should be able to end their pregnancies when their is a fatal outcome during a pregnancy. Mom has a risk factor during a pregnancy...

Discussion 4
Discussion 4

I think people should respectfully agree or disagr

Discussion 10_168050...
The problem the author is addressing concerns the issue of recycling as a social and legal responsibility of college students within an educational institution. The report also explores the amount of...

Discussion 10
Discussion 10

The problem the author is addressing concerns the

Week 3 Topic 5 Subcu...
Subculture refers to a group of people within a larger culture who share common beliefs, values, behaviors, interests, and preferences that distinguish them from the mainstream or dominant culture. Me...

Week 3 Topic 5 Subculture Assignment 2
Week 3 Topic 5 Subculture Assignment 2

Subculture refers to a group of people within a la

Chapter 10 - Community Relations and Strategic Philanthropy

Chapter 10 - Community Relations and Strategic Philanthropy

Q Hello all, For our discussion topic on Chapter 10, please respond to the following discussion question: From a social responsibility standpoint, should companies/organizations engage more in strategic philanthropy or cause-related marketing? Which approach to social responsibility do you think creates the most value for a company's/organization's stakeholders and why? As always, feel free to discuss among your team but please respond to this post individually.

View Related Questions

Solution Preview

View Complete Solution
Strategic philanthropy refers to an approach wherein a business organization combines its marketing goals with its desire to increase the well-being of humanity. For this reason, it plays a significant role in connecting a company with a non-profit organization or causes wherein the company is acquiring parallel benefits through helping and working for the common good of the community. In line with social responsibility, it is undeniable that a company should engage and practice strategic philanthropy since it does not only benefits the company but also the community and the employees.